CONCEPT
This sting concept was inspired by mobile app design, which is new territory to me. CBC News' current style guide constantly asks to use strong photography as opposed to graphic representations whenever possible. I decided to use weather/environment imagery that was generic enough so it could be used across the country. With CBC News gearing towards the digital realm, I decided to use vector weather icons. Along with using CBC News' font options (Stag and Din), this was the layout and concept I came up with.
This sting concept was inspired by mobile app design, which is new territory to me. CBC News' current style guide constantly asks to use strong photography as opposed to graphic representations whenever possible. I decided to use weather/environment imagery that was generic enough so it could be used across the country. With CBC News gearing towards the digital realm, I decided to use vector weather icons. Along with using CBC News' font options (Stag and Din), this was the layout and concept I came up with.
MOTION TESTS
STYLEFRAMES
